Cult Culture

In the last post, we discussed how cults are able to spread their beliefs to a wide-ranging audience through various online platforms. But how did cults operate before the Internet became a widely available commodity for beliefs and information to spread? At their core, cults are fundamentally driven by controlled human interaction. Individuals join organizations that are seemingly well-meaning, and become enveloped by the beliefs and behaviours the organization (and its leader) promote. Members encourage other members to conform through peer-pressure and by shunning all “non-believers” from their personal lives. The only way for a cult to be successful is if its members believe what the cult leader says, and bring new members into the organization by spreading information through word of mouth. Two of the most prolific and destructive cults during the pre-internet age were the Manson Family , which operated in California during the late 1960s and early 1970s, and the Peoples Templ

In the last blog post, we discussed how interconnected our world has become with the myriad sources of communication we have at our fingertips. The internet makes it much easier for people to connect with each other all across the world. Likeminded people find forums and chat rooms to interact with each other and discuss their hobbies, interests and beliefs. Cults, just like other extremist organizations who have learned how to master the internet, can use these methods of communication to disseminate information to their followers instantly. This means that the cult culture is no longer a part of your life only when you choose it to be; information is always accessible and encourages individuals to never disconnect from it and devote their entire existence to it. How does this work? Imagine this scenario. You’re learning how to cook or bake, and begin looking up recipes for different creations to try. You search for a couple of hours and when you’re satisfied with a recipe, you look

In the last blog post, we discussed some fundamental elements of cults: A charismatic leader who believes themselves to be “God-like”; a “Thought Reform” program of indoctrination; and some form of exploitation of its members. But how do Cults actually work? How do they operate? Returning to the Netflix docuseries Explained episode all about cults, it’s clear that leaders of these organizations prey on people who find themselves falling on hard times. People who are at a crossroads in their lives are usually at their most vulnerable, meaning that someone with nefarious intentions and a charming personality could use those circumstances to manipulate the individual. This process begins by promising the individual that by joining the organization, they can bring new and improved meaning to their lives. The docuseries argues that there exists a loneliness epidemic around the world, with people lacking a sense of community even though in theory, human society has never been more inte